When in direct sales, everyone knows that you can build a team to generate more income. But that is not the only reason that people tend to recruit. In reading a message board full of direct sales consultants, many different reasons for recruiting came up and some of the answers were quite surprising.
Helping others succeed is a big reason for many people to sponsor others. They had someone who believed in them and helped them to reach their goals, and they wanted to do the same for others. This could be anything from making a few extra dollars a month or making enough income to be able to stay home with children.
Energizing their Own Business
Sponsoring local people is a great thing, as then you can get together and brainstorm ideas to help each other out. It is amazing how much energy you can get for your own business when you are working with someone else to improve theirs. Not only can you get together to brainstorm, but you have someone to help you with events, or back you up if you have too many parties or have something come up at the last minute and you cannot make it. You can also split costs with a local team as you can combine orders and split shipping, or you can share a booth at an event and split that cost.
To Make Incentives
Many companies offer incentives to their demonstrators as they increase their team. These may be travel, jewelry or even money. Every company has a different plan but there is typically something offered. There is not always a sponsoring element to it, but sometimes that is a big part of it.
There are some people who are motivated by recognition and not just money. By sponsoring people, they get recognition from their upline and the company in a variety of ways. Their name may be mentioned in the company newsletter, they could be honored on stage at the company’s convention for their achievements, and they could earn rewards such as money and other incentives.
Some companies have different perks as you reach different management levels. This may be something such as being able to purchase special items or certain perks that are only available to those at that level or higher. There could be a bonus program or other incentive program that is only for those that reach this level or higher as well. One of the perks that many companies are now offering are cars or house payments.
Remember that every type of personality has different things that will inspire them. While someone may do everything that gains them money, others may not care about the money but want the recognition. When you are ready to sponsor, knowing why you want to sponsor and why others choose to sign up will help you to have better results.