It seems almost glib to be pointing out the importance of organisation and planning in a business; after all, businesses are often referred to as organisations and you wouldn’t even be able to begin day one without a business plan! But while it does seem glib, you would be surprised how many businesses fail to think about organisation and pay little heed to the plans that they’ve painstakingly written.
Good planning and organisation is a cultural agenda that takes time to sow, cultivate and then organically grow. Every time you bring a new employee into the team, they will be swept along with the existing employees who are in turn influenced by the agenda that you set.
An agenda for change consisting of direction, goals and reward is a must, even something as simple as a Mission Statement can help prevent confusion among staff, and a few small but significant tweaks can help you to avoid the pitfalls that come from steering a rudderless business.
First, you must start by knowing your goals; this will help feed your Mission Statement. Then think about how you want to achieve your goal. If your goal is to increase sales, think about your sales team and how you can help them achieve it. Set realistic sales targets (even a highly skilled sales team can wither in the shadow of unrealistically high targets) and distribute them fairly between senior and junior team members.
When goals are reached there should be a reward, perhaps in the form of praise and recognition? When goals are exceeded there should be further reward. In this case, a little more is required such as a set of business gifts. These small details are all part of your planning.
The example above of a sales team with unambiguous organisation, senior and junior members with pertinent targets and a clear plan with goals and reward is an example that you can translate to any team and to any industry or sector.
Without planning and organisation you are doomed to fail, or at best fail to realise your full potential – with an uncertain economic backdrop, this is not an option.
Written by Rebecca