Now that you are up to date on what is happening with your company and you have your kit updated, you are ready to get bookings. Actually, you can work on getting these bookings while you wait for our new products. So how should you get your calendar booked up?
Contact prior customers
The best method to get your business running again is to contact those that you have already dealt with. You know that they are interested in the product and they may be in need of more or different product. Whether they hosted a party or attended and purchased, contact them.
“Hi Jane, its Sharon calling with XYZ company. You previously hosted a party/purchased from me. I am trying to get my business going again and I wanted to know if you needed anything or if you would be interested in hosting a party”.
You may find it beneficial to offer an incentive if they book with you. If they are not interested, you could try asking if they know anyone that they would refer you to. Do not forget to ask them if you can call them again in a few months time – this can be especially helpful if they say now is not a good time due to moving, a new baby or family stress.
Make sure that you get out there and advertise yourself. This could be ads online or putting up posters wherever you can. You may want to look for trade shows that you can get involved in and promote yourself. There are a lot of avenues available to you to advertise that do not have to cost you much or anything. See my ideas on Free Advertising Offline and Free Online Advertising.
Do not forget to promote yourself on social media. If you have a Facebook, Twitter or any other type of account, make sure that you post that you are back in business and looking for party hosts. Ask your friends to also post for you to expand the circle. You don’t know who is out there looking for your company and they see the post and contact you.