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Direct Sales Growing in Popularity

Posted on 25 October 2010 by John Hurd

Not since the last recession have direct sales businesses grown so rapidly in popularity. Originally believed to be for “hobby entrepreneurs” and never really considered as a way to make a second income, this business has seen a major resurgence in the past year.

Companies like Avon and Tupperware are reporting an increased interest in people coming to them for ways to make more income. From the laid-off to those who still are in a career, there’s a lot of interest in selling a little something extra on the side.

If you’re considering getting into direct sales — and I recommend that you do — then there are a few things you should keep in mind when looking at companies to work for.

First, find out how you’re going to be selling product. Often, direct sales companies require you to purchase goods directly from them before you’ve even made a sale. It you’re not confident there’s a market for this product near you, or you simply cannot afford to carry stock, then I suggest looking at other opportunities.

Next, look at where your income is coming from. A direct commission from sales you make is most ideal. Some companies pay out an incentive for recruiting other people to sell the same product. And often this payout greatly exceeds the commissions from selling the actual product. Many people feel disappointed by businesses that run on this model, as once you recruit too many people, no one is left to buy the product.

Also, make sure you have an interest in what you’ll be selling. Use the product yourself, get comfortable with it and find the ways it is benefiting your own life. Selling a product you don’t believe in is far more difficult and stressful and won’t turn into the side income you’re looking for.

And, finally, ask around and do your research. What are people saying about this business online? Does anyone already promote this product in your area? If so, go out and meet them and find out about their experience.

As direct sales businesses continue to rise in popularity, getting in now could help you establish a secondary income to help you get through the rough patches of day-to-day expenses.

** Direct sales are just one way to earn some cash on the side. In my breakthrough book, “Sixty-Five Ways to Get More Money Than You Need,” I reveal proven moneymaking strategies you can use right away without any special training. You can get your own copy of my book by clicking on the link below: