Have you ever received an invitation to a trade show months in advance and weren’t sure when to pay? It can be a tricky situation but there are a few tips I can offer you to navigate this situation and make sure that you get the spot.
See if there is an early deadline for a table. It could be that they are offering the tables to those who had the table first. Quite often, if someone organizes a second trade show, they will contact those vendors that attended the prior event first. If this is the case, they will likely give you a deadline to get your funds in or the table will be up for grabs.
First One Who Sends Money
Many times you will see that an event has something indicating that the first person to pay gets the table. Start by inquiring to find out if your company is already represented. If not, ask if you can reserve the table and advise them that you will be sending payment and how you will be sending it. Make sure to follow through and actually do it! If you cannot for whatever reason, talk to the organizer and see what arrangements can be made. Depending on when the event actually is will determine the flexibility of the organizer. Tables that cannot be paid for within a reasonable time frame or do not have the payment show up will be up for grabs. For me, I give them two weeks.
Again, there is typically a deadline for getting your funds in. This is for a variety of reasons but one is so that they know your company is represented. Some events can be difficult to get into or they need numbers by a certain date to make sure that they have appropriate resources to accommodate everyone.