Tag Archives: schedule

Getting your Business Going Again

Nothing on the books?  No fear, here are some things you can do to get your calendar booked up!

–          Call past hostesses and customers to see if they are interested in seeing a book.  Don’t push the party right away.  Some might say right off the bat, you know, I was getting low on X and Y, and you can suggest having a party where they can get it for free.

–          Spend some time on advertising – I will be doing some articles on this in the near future.

–          Attend trade shows and promote your products.  You may get some sales at the event but focus on the benefits of having a party.  Network with the other vendors as they may be able to pass contacts your way.  I know I have had people ask me if I know someone who sells other types of products.

–          Create your FRANK list and see if there are any places you can get a booking from.  FRANK – Friends, relatives, acquaintances, neighbours, kids (or people you know through your kids).

–          Have your own party and invite everyone you know – Offer incentives at it if they book their own party

–          See if you can setup somewhere and show off your wares.  I know here, different direct sales companies can setup at the hospitals for an afternoon.

–          Make sure everyone around you knows what you sell.  You never know when someone will say back to you, “I was just looking for someone who sold that product!”

Best time for a home event?

As far as I am concerned, the best time to do these events is when you have a new catalogue and new product.  This allows you to create excitement around the event by saying things such as be the first to experience our new X, it is awesome!

It also allows your customers a reason to come out – there are new things to see.  The goal is that they will come see the new X, want it, and book a party to get it free or discounted.  You may also get someone who comes out and loves everything you have, and wants it all but cannot afford it all.  You could get a new recruit.

When you do these kinds of events, they are not always all about sales, but you can offer incentives to get the sales if you want.  I see these are more of a chance to let people see what you have and get bookings from it.

How to Fill your Calendar with Parties

How to Fill your Calendar with Parties

Step 1 – Figuring out when you can do parties

You are going to need two different calendars to do this – one for you to mark up and one for you to show to your customers.

Mark Your Version

On your version, mark any commitments that you have such as meetings, kids activities, family events or appointments that you have.  Don’t forget to mark off the days you already have parties scheduled!  Once you do this, mark off any days you do not want to do parties.  I know some people that will not do parties on Sundays but you may prefer to book off Tuesday nights.  Mark whatever is appropriate in your life.

Select Available Days

The days that remain are those that you are willing to book parties.  From here, you may want to mark off a few other things.  For instance, maybe you have 14 days that are open on your calendar, but you only want to do 4 parties (book 6 in case of cancellations).  Take 4 of those free days and mark them off.  Now you only have 10 days left for 6 potential parties, which will allow your hostess a bit of choice.

Create Booking Calendar

Next, you want to move to the calendar that your possible hostess is going to see.  Put X’s on the days that you are not available.  When your hostess is looking to book a party, she will see that you only have the 10 days left and will pick one of those.  If you have a day that you really want to do a party for whatever reason, you may want to red circle that one and offer an extra hostess reward.

Step 2 – Booking your Parties

When you go to your parties, you want to take the clean version with the unavailable dates X’ed out and the ones you really want to book marked as well.  When you have a hostess that says she wants to book, you can ask her if she has a date in mind and go from there.  If she wants a date that is already X’ed off, you have to turn her down gently and tell her that date is already booked but you have the next date available.

Book a Hot Date

If your hostess is not sure what date she wants, try offering her one of the red circled dates first.  This is to her advantage as you are offering her something extra and it books a date that you really want to have a party on.  It may cost you a few extra dollars, but you will easily make that up by having a party instead of sitting at home on the couch.

When using this method, you will have bookings on the days you want them and days off when you prefer.  It is also easier for your hostess which they will be thankful for, even if they do not thank you.

Serving Food and Drink at a Trade Show

Any effort you put out is up to you, but when it is a small gathering, putting out a few treats can be to your advantage.

By having treats, people will stay a bit longer to have a snack and you can set some catalogues out by the seating area.  They will browse through them and may find a product that you have that they did not realize and put in an order.  They may find an item they want that is more than they can afford, and book a party so that they can get it for free.

Keep the food simple.  Treat it as a come and go home party but with two vendors instead of one.