Tag Archives: Social media marketing

How to Use Instagram for Business

  1. Show Your Products/Services -Everyone loves browsing images. Everyone loves to browse products just like everyone loves window-shopping. Let your followers do some mobile window-shopping by showing them your collection of products that you are offering. If you are in a service-oriented business, you can show them how you provide your services to your clients. Using Instagram, you can show what your products can do, you can also bring them to your office by sharing a photo. You can always take your customers with you when you are using Instagram.   instagram-for-business
  1. Engage with Audience -Engaging with your audience does not only mean following each other on Instagram, or like and comment on their photos. It is about sharing a beautiful, high quality photos that users can’t see anywhere else. A not so common image of a product/service that can catch people’s attention. Share them photos that will let them experience your brand even just by looking at it.
  1. Post Regularly -If you just post one or two in a day, it may not be seen by too many audiences. Users can follow a lot of people in Instagram, your chance of being seen will increase if you post quality photos regularly
  1. Use Hashtag -Remember to always use the hashtag feature to get more followers. It is also a good way you can engage with your customers. You can do a contest asking them to use a particular hashtag for your contest by tagging their pictures of them with your products.

You can use Instagram for any type of brand that you want for marketing purposes. What you only need to do is show a picture to people.

Read last weeks article on Why to Use Instagram for Business

Author Bio:

This was written by a college student named Dawn Atkins. She is a techie person using her smartphone when she’s working in as part-time writer for bestessays.com.au . Dawn is also into traveling and playing soccer.

Image Source: http://mediafunnel.com/wp-content/uploads/2012/01/instagram-for-business.jpg

Why Use Instagram for Business

Almost all of the people nowadays depends on their mobile phone to do everything. From having apps to wake up in the morning, to finding a job and even doing a seven-minute workout. That is why, almost all of the business also set up their websites into a mobile-friendly outlook. This is the reason why it is a great way to use Instagram in your business.

Instagram is a free mobile photo-sharing app with millions of users. It was acquired by Facebook in April 2012 and launched a redesign on iOS. It is clear that Instagram is one of the most photo-focused social media that businesses should not ignore.     instagram-for-business

Why Instagram?

There are so many reasons why business owners should use Instagram for social media marketing. And here are seven of them that you should check out:

  1. Reach a Wider Audience -One of the obvious reasons on why business should use Instagram in their business is because it reaches a wider audience. It has a lot of users that you can target in promoting your products and business. It already has a web presence too, which means people on the internet can also see photos from this platform.
  1. Create Relationship with Users -You can create engagement with other users by liking and commenting on photos. You can always say ‘thank you’ to your followers who likes your photos so that you can establish a good relationship with them. Instagram can help you maintain your current clients and can also help you gain new customers.
  1. Get More Interest -By sharing photos of your products and services, you will be able to get new followers, that means getting more interested people about your business. Getting more interested people about your products can bring you more customers and can lead to a higher profit for your business.
  1. Promote Products/Services -It is one of the best ways to promote your products because Instagram has million of users worldwide that can see your photos online. Your followers can like and comment on your photos and they can also regram it to share on their own account. You can also connect your Instagram to your other social media accounts so whatever you post on your Instagram can also appear in Facebook, Twitter, etc. It is like hitting three birds with one stone.
  1. Exposure to Other Brands -It can also widen your exposure to other brands related to your business. You can just simply find, follow and do a research about them on Instagram. Examine if they are successful in using Instagram and try to use their strategy on your products too. You can learn from following them to know if you can still do something to improve your business.

Come back next week to learn How to Use Instagram in your Business

Author Bio:

This was written by a college student named Dawn Atkins. She is a techie person using her smartphone when she’s working in as part-time writer for bestessays.com.au . Dawn is also into traveling and playing soccer.

Image Source: http://mediafunnel.com/wp-content/uploads/2012/01/instagram-for-business.jpg

Corporate Social Media: 5 Ways To Bolster Your Brand With Social Media

If you are a business owneBranding with Social Mediar or manager and are looking to improve your marketing, then you have undoubtedly been exploring the concept of social media. Social media is the fastest growing communication platform in the world. More people than ever before are using social networking websites to stay in touch with their friends and family, as well as look for the products and services they need. This is what makes social media marketing such an excellent opportunity for any business. Below are five of the most important ways that you can bolster your brand by having a strong presence on social media.

1. Provide Valuable Content

Social media websites are set up in a way that makes sharing links to various types of content extremely easy for their users. Because of this, businesses that are consistently providing valuable, entertaining and useful content to their social media followings are seeing excellent growth in their marketing results. By sharing high quality content across all of your social media accounts that is relevant to your industry, you can establish your brand as an authority in it. This content can either be your own or something created by someone else, properly attributed, of course.  However, some industry professionals argue that you may not want to share your best stuff through these channels.  This is certainly debatable. They suggest, though, that your most sharable stuff should initially be generated on your site—on your blog for example (see section 4), and that the content can then be shared from there.

2. Connect With Leaders

Another one of the greatest ways that social media can improve your branding efforts is that it can allow you to easily connect with social leaders across a wide range of industries and topics. Connections mean everything in the business world, and it could clearly be good for your business to have connections with smart or influential people all over the globe. The possible benefits that could arise from this are virtually endless.

3. Communicate Openly

Social media presents a unique opportunity for you as a business owner or manager, which is that you will be able to communicate with your current and potential customers instantly and publicly at any time. Communication across social media websites is very open and visible, which can be a great way for you to show excellent customer service and really prove to your followers that you care. Brands that communicate honestly and transparently with their followings often see the best results on social media.

4. Start A Blog

By having a blog that is updated regularly, your business can see some great improvements. To start, you will have a steady stream of new content that will be picked up by search engines, which can increase your website visitors and attract targeted customers. In addition to that, this content can be shared through your social media accounts. People can read it, share it and communicate with you about it, which reinforces your brand in their minds.

5. Highlight Your Customers

Shining some light on your most loyal and interesting customers through your social media accounts is one of the best ways for you to cast a positive light on your brand. This will give you a chance to attract new customers while also letting your dedicated followers know that they are appreciated. This can only reflect positively on your brand, and is something that people will often strongly connect to.

These are just a few of the ways in which social media marketing can allow you to bolster your brand and see more success in your business than ever before. You can find the best online marketing company today to get started and learn exactly how to implement these strategies.

The Importance Of Marketing Via Social Media

Marketing through social media networking is one of the most strategic, and not to mention the easiest methods to advertise your business, products or services. The fact that advertising through social media doesn’t cost you anything encourages many businesses to develop and grow rapidly. Some of the most popular and commonly used social media sites are Facebook, Twitter, Google Plus and LinkedIn. These sites are generally intended for social networking, but because of the great amount of generated traffic, entrepreneurs have discovered an effective way of marketing without spending extra.

Why Most Entrepreneurs Choose Social Media Marketing

These days, social media sites are the most preferred option by marketers compared to other marketing methods because of many factors. For one, it is the most effective marketing strategy because millions of people log into social media sites to communicate with one another. Using social networking to brings your product or service to more people in a shorter time. It is faster and a lot more convenient and cost-effective than advertising via traditional media.

Another great advantage is the fact that marketing though social media provides international exposure to your products and services. Anyone in the world with an internet access can access detailed information about what you offer and can therefore be a potential client. Moreover, the feedback and comments from other users will help you evaluate what you offer. With Facebook, a great way to promote something is when people “like” what you offer. These are some of the important reasons why most businesses choose to market via social networking sites.

There are many more improvements and innovations that are incorporated to these social media networking sites which make it easier and more fun for users to spread the word about their product or service. Different applications can be embedded in your page to improve your networking strategies. You can join a group of people with the same interests to discuss relevant topics. You can build a fan base for your product and service. One significant improvement in Tweeter is the launch of their international SMS tweeting services.

Investing in Video Marketing Campaigns

Another strategy that greatly improves the effectiveness of your marketing campaign is making videos and uploading them on video sites like YouTube, Metacafe, DailyMotion and Vimeo. Video marketing is a potent promotional method that doesn’t cost much and appeals a lot better to your potential customers than texts and images.

A lot of people would opt to watch videos that to read texts. Even if your video is a bit longer, your audience is less likely to get bored compared to reading a promotional article. Video marketing helps the viewers understand more about the product and service that you offer by including audio and moving images. It’s ideal for any success-driven online marketer to apply this strategy combined with social network marketing to significantly boost client base and sales.

Needless to say, social networking and video sharing websites are highly powerful marketing tools to get your product and service known by millions of people in a relatively short time.

John Domingo, a certified bookworm, is an expert in promotional products used for both marketing and personal reasons. He is employed by Branders.com  as their official blogger to write about topics like personalized office gifts. This versatile lad is also a competitive swimmer, painter, and arts enthusiast.

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Social Media

There is a good chance that you are using your Facebook or Twitter to promote your business. But is it working for you or do you need to figure out how to use these methods better?   Maybe you haven’t started using them but would like to be but are not sure how to get started.  Here are a variety of posts on different social media platforms.  Most of these were guest posts as I do not know a lot about social media myself but am always trying to learn.   

General

Will Social Media help my Direct Sale Business?

Using Social Media to Promote your Direct Sales Business

Where Social Media Lets You Stand Between Your Business and Customers

Social Media Marketing and Direct Selling: 3 Fast Ways to the Young Consumer’s Heart

 

Facebook

Based on what I see, Facebook is the most used social media platform out there.  If you are not on there and promoting yourself, what is holding you back?

Creating a Facebook Fanpage for Direct Sales

Using Facebook to Promote your Business

Twitter

Twitter can be a little intimidating and has scared of many people but if you use it properly, you can do quite well with it.

Twitter and Direct Sales

Other

There are so many different platforms out there that it can be hard to keep track of them all.  Here are a few other ones out there that people have written about.  Check them out and see if you think they can be helpful for you.

Interesting Pinterest Marketing Campaigns

Why Instagram is Great for Your Business

Using BizBrag to Promote Your BusinessAre there other social media platforms you are interested in learning about?  If so, let me know and I will see what I can do about getting you information.
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