Pricing changes can be tricky, but with the right approach, you can raise prices without losing customers—here’s how to do it effectively.
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Product & Pricing Strategy
8 posts
Communicating Value: Justify Your Price to Customers With Benefits
Optimize your pricing strategy by effectively communicating benefits that make customers see the true value of your offering.
Dynamic Pricing: Adjusting Prices for Sales, Markets, or Client Segments
Unlock the potential of dynamic pricing to optimize sales and stay competitive—discover how adjusting prices for markets and clients can transform your business.
Testing Price Points: How to Find the Optimal Price for Your Product
Pricing strategies can significantly impact your sales; discover how testing different price points reveals the optimal price for your product.
Premium Vs Budget: Positioning Your Product for the Right Market
Navigating the choice between premium and budget positioning can define your product’s success, but which approach truly aligns with your market goals?
Discounts Done Right: How to Run Sales Without Hurting Your Brand
Selling smartly with strategic discounts can boost your brand—learn how to run sales without risking your reputation.
Psychological Pricing Tricks: Charm Pricing, Bundling, and More
Here’s how psychological pricing tricks like charm pricing and bundling influence your buying decisions and what you can do to recognize them.
Get Paid What You’re Worth: Pricing Strategies for Digital Products
The key to getting paid what you’re worth lies in effective pricing strategies that capture your digital product’s true value—discover how to optimize your pricing today.